Privacy policy

This Privacy Policy ("Policy") applies to https://www.davinciorthopedics.com (“Site”) and the DaVinci Orthopedic Pillow® brand and related products and services that are owned and operated by DaVinci Orthopedics, LLC. or our parent company, Blue Ventures, LLC, are contained herein, or on our website as “we”, “us”, or “our”). This Policy describes how DaVinci Orthopedics and our parent company, Blue Ventures, LLC. collects, uses, shares, and protects information collected on our Site or through our products and services, as well your choices regarding use, access, and correction of your personal information. We may update this Policy to reflect changes to our information practices. We encourage you to periodically review this page for the latest information on our privacy practices.

We will not sell your information.

Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as “Device Information.”

We collect Device Information using the following technologies
  • “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
  • “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.

Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number. We refer to this information as “Order Information.”

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

How do we use your personal information?

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

  • Communicate with you
  • Screen our orders for potential risk or fraud
  • When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services
  • Provide custom pillow building and related servicesProvide, operate, analyze usage of and improve the Services.
  • Verify your identity as the holder of an Account.
  • Administer your Account or process payments and provide you with related customer service.
  • Communicate with you about the Services, and to deliver any administrative notices or alerts and communications relevant to your use of the Services.
  • Tailor the features, performance and support of the Services to you and your preferences.
  • Troubleshoot problems with the Website and provide you with customer support.
  • Allow you to participate in sweepstakes, contests, or other promotions. Some of these promotions may have additional rules explaining how we will use and disclose your Personal information.

In certain cases, you may be directed to a third-party site to provide information to complete a transaction in connection with the Website. In such cases, any information you provide to such third-party sites directly to such third party will be subject to the applicable third party’s privacy policy and terms of service. For example, Shopify, Inc. (“Shopify”), Apple Pay, Google Pay, Amazon Pay, and Affirm provides third-party payment processing services for DaVinci Orthopedics, LLC. The privacy policies of these payment providers may differ from those of DaVinci Orthopedics, LLC. and will be governed by these privacy statements. We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

THROUGH YOUR BROWSER OR DEVICE

Certain information is collected by most browsers or automatically through your device, such as your Media Access Control (MAC) address, computer type (Windows or Mac), screen resolution, operating system name and version, device manufacturer and model, language, and Internet browser type and version. We use this information to ensure that the Website functions properly.

IP ADDRESS

Your IP Address is a number that is automatically assigned to your computer by your Internet Service Provider. An IP Address may be identified and logged automatically in our server log files whenever a user accesses the Services, along with the time of the visit and the pages visited. We use IP Addresses for purposes such as calculating usage levels, diagnosing server problems, and administering the Services. We may also derive your approximate location from your IP Address.

WEB BEACONS

A “web beacon” is a piece of code that enables us to monitor user activity and website traffic and, consistent with common industry practice, we may use web beacons in commercial emails we send to help us understand if emails are opened.

COOKIES

A “cookie” is a randomly-generated unique numeric code stored in the user’s web browser settings or computer’s hard drive. A cookie typically contains the name of the domain (internet location) from which the cookie originated, when it expires, as well as a randomly generated unique numeric code.

ANONYMIZED OR AGGREGATED INFORMATION

DaVinci Orthopedics, LLC. may aggregate information or create anonymized information from your Personal Information, which does not identify you (for purposes of this privacy policy, we refer to this aggregated or anonymized data as (“Anonymous Information”). DaVinci Orthopedics, LLC. reserves the right to use or disclose Anonymous Information without restriction, subject to applicable law.

Sharing your personal information

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

BEHAVIOURAL ADVERTISING

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

OUR ADVERTISING

We use third-party advertising companies to serve advertising that may be of interest to you when you access and use the Services and other online services, based on information relating to your access to and use of the Services and other online services, on any of your devices, as well as information received from third parties. To do so, these companies may place or recognize a unique cookie on your browser (including through the use of pixel tags). They may also use these technologies, along with information they collect about your online use, to recognize you across the devices you use, such as a mobile phone and a laptop.

You can opt out of targeted advertising by for the services you use. Here are some helpful links:

FACEBOOK - https://www.facebook.com/settings/?tab=ads

GOOGLE - https://www.google.com/settings/ads/anonymous

BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

DATA RETENTION

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

CHANGES

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at support@davinciorthopedics.com or by mail using the details provided below:

DaVinci Orthopedics, LLC.
1111 Lincoln Rd. Ste. 500
Miami Beach, FL 33139